A digital marketing agency is a specialized firm that helps businesses promote their products or services online through various digital channels. These agencies typically offer a range of services such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, content marketing, email marketing, and more.

Digital marketing agencies work closely with their clients to create and implement strategic online marketing campaigns that are tailored to meet specific business goals. By leveraging the power of the internet and digital technologies, these agencies help businesses reach their target audience, increase brand awareness, drive website traffic, and generate leads or sales.